Nokia / Withings
Client
Withings / Nokia
Project
IFA exhibition stand design
Withings (now Nokia) was known for design and innovation in connected devices, such as the first Wi-Fi scale on the market
WMP Creative designed this double storey exhibition stand at IFA for Withings to demonstrate and showcase their range of smart fitness devices.
The challenge was to display the wide range of devices in realistic home-style environments, and also provide sufficient meeting areas within the 3.5m x 10m space.
Products on display included ‘Home’, the new smart HD Camera which was launched at IFA, ‘Activite’ a stylish Swiss-made watch featuring an activity tracker, and ‘Aura’ the revolutionary new sleep tracker.
